Google is stretching its wings out even further now that it has begun a partnership with Sprint and T-Mobile to offer wireless internet to its customers. While details of the deal are still fuzzy, as Sergio Lins Andrade understands it, Google will enter into this the same way they broke into the smartphone market, by allowing other companies to come together to build the system and make it work.
The wireless service will be available for purchase directly from Google. Google’s entrance into this market will likely be beneficial to the consumer. Google has lobbied for lower internet prices in the past, so the hope is, they will push prices lower for this service. While Sprint and T-Mobile are probably weighing their the costs versus benefits of this deal, it is likely to be successful in the long run.
While Sprint is reportedly going to place a limit on Google’s network volume, other details are still unknown. This would be an exciting change to the very established wireless market. Google has been highly successful in its other breakout ventures, including the Android smartphone and the Chrome web browser. Google has a wide variety of services to offer its subscribers, offering them internet as well just makes good sense.