Alexandre Gama: How To Hire A Brazilian Advertising Executive

Are you planning to increase sales and profits in your business? Before implementing an advertising campaign, consider getting expert assistance. Professionals have the knowledge and experience to create and manage profitable campaigns and can be very helpful to your organization or company.

An effective marketing or advertising campaign is what you need to reach your goal. No matter the type of business you run, a reliable professional can help you reach your target audience and get them to respond to your offers.

With so many advertising agencies and marketing consultants in Brazil, how can you be sure you’re dealing with a reliable firm?

If you are serious about presenting your advertising message to the right audience, you need to research before you embark on the project. Look for a professional who has a good track record in the industry. That’s where an experience professional like Alexandre Gama comes in.

Alexandre Gama is one of the most trusted advertising and marketing consultants in Brazil. He has been meeting the needs of his clients for many years and comes highly recommended in the industry. His team of advertising experts is comprised of some of the most knowledgeable professionals, including account management specialists, researchers, copywriters and planners.

Once you get in touch with this great team they will get to work evaluating his project needs. With your approval, they will set up your advertising campaign and take steps to ensure a significant return on investment.


Advertising Legend Jose Borghi Continues To Seek New Areas Of Improvement

One would imagine advertising executive Jose Borghi would now be looking to find a place to relax after proving himself to be a major success over the course of three decades as a Brazilian advertising legend; however, the leader of Mullen Lowe Brasil is not one to rest on his laurels and is still driven to find even greater success after starting his own ad agency with little more than his own talent to get by with. A new study frames the work of Jose Borghi in its attempts to create a new and exciting way of exploring the advertising industry and how it will grow in the future with the aid of technology.

Jose Borghi was working in Brazilian advertising at a time when various creative people were pushing the boundaries of marketing campaigns, which in turn pushed Borghi and business partner Erh Ray to work harder than ever before to create one of the best respected advertising agencies in the world. Beginning his career in 1989, Jose would work for some of South America’s top agencies before finally establishing his own ad agency he hoped would become a success.

The executive behind the iconic “Mammals of Parmalat” campaign is now seeking to make sure the best possible information is always available to the industry by working with Narita Design & Strategy to discover just how best to learn more about the reaction of individuals to specific campaigns. Unhappy with the traditional question and answer focus group options available him, Jose Borghi has already been using more image based research options that inspired the current study created alongside qualified psychologists and researchers. The use of images is now reported to provoke a more realistic and emotional response in participants that can provide advertising executives like Jose Borghi with greater levels of information to aid their work in the future.